Global Digital Marketing Manager (Global MNC In Medical Device Sector)

Global Digital Marketing Manager (Global MNC In Medical Device Sector)
Компания: Profile Executive Search
Город: Singapore
**Title:** Global Digital Marketing Manager (Global MNC In Medical Device Sector) **Location**: Singapore We are partnering with a pioneering medtech innovator whose technology is transforming clinical practice, from earlier detection to more precise intervention. By pairing a patient-first mindset with innovative technology, they deliver best-in-class medical equipment that clinicians can rely on. They are looking to appoint a Global Digital Marketing Manager to shape and accelerate its digital presence across international markets. This is an opportunity for a hands-on, commercially minded digital marketer to take ownership of the global digital ecosystem — from website and social media to content, SEO, email and demand generation — while helping establish new ways of working through AI-enabled marketing. **Responsibilities:** * Lead the development and evolution of the organisation’s global digital marketing strategy and operating model, working closely with regional teams and stakeholders. * Own the corporate website ecosystem, driving improvements across content, user experience, SEO, conversion and digital performance. * Develop content-led initiatives across social media, email, SEO, web and digital campaigns to build engagement, generate quality leads and support commercial objectives. * Shape the global social media and content strategy, from editorial planning and storytelling to campaign and event activation. * Translate complex medical, clinical and technical propositions into compelling digital content that resonates with healthcare and customer audiences. * Drive audience engagement across corporate and patient-facing digital communities. * Leverage AI and emerging marketing technologies to improve content creation, campaign effectiveness, targeting and marketing productivity. * Establish scalable digital marketing practices, standards and best practices that can be adopted across regions. **Requirements:** * Minimum 8 years of digital marketing experience, with strong exposure to content, social media, websites, SEO and email marketing. * Experience working across global or regional markets, ideally within MedTech, healthcare, B2B or another technically complex environment. * A strong track record in content marketing and organic social, with the ability to connect digital activity to measurable outcomes such as engagement, traffic and lead generation. * Experience in building, transforming or scaling digital marketing capabilities rather than simply managing established campaigns. * Practical exposure to AI-powered marketing and content tools, with an interest in applying AI to improve marketing effectiveness. * Understanding of marketing automation, CRM integration, analytics and attribution will be advantageous. * The ability to move comfortably between strategy as well as hands-on execution. * Strong communication and stakeholder engagement skills * Strong commercial awareness and the ability to understand technical products, customer needs and audience segments **Interested? Here’s what to do next:** Please apply to the role with a recent copy of your CV. We will be in touch once we review your profile for suitability. \* Singapore Employment Agency Personnel No.: R22105959 Singapore Employment Agency License No.: 16S8069 Privacy Statement: By submitting an application and sharing your personal information with us, you consent to such information being collected, held, used and disclosed in accordance with our Privacy Policy (Privacy Policy - The Profile Group)