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CRO Developer 199643
Компания: Harnham
Город: Macclesfield
**CRO Developer**
Macclesfield (Hybrid) | Up to £40,000 + Benefits
This is an opportunity to take come into a growing Conversion Rate Optimisation function within a high-performing digital business. You will lead experimentation across multiple customer journeys, influence commercial strategy, and play a key role in shaping the future of the CRO capability while delivering measurable business impact.
**The Company**
They are a well-established digital organisation operating multiple high-traffic online platforms across a range of sectors. Driven by data, performance marketing, and customer experience, they generate significant volumes of customer enquiries through sophisticated acquisition channels.
With substantial investment in digital marketing and a strong focus on continuous improvement, they are committed to using experimentation, analytics, and technology to optimise customer journeys and commercial outcomes. This is a business that values innovation, collaboration, and evidence-based decision making.
**The Role**
You will lead the CRO experimentation roadmap across a portfolio of high-traffic lead generation journeys.
Responsibilities include:
* Owning and managing the conversion rate optimisation roadmap.
* Developing data-driven hypotheses and building a structured testing programme.
* Designing, building, and validating A/B tests using HTML, CSS, and JavaScript.
* Executing experiments through an experimentation platform and ensuring reliable implementation.
* Using behavioural analytics tools to identify user friction and optimisation opportunities.
* Analysing test results and translating insights into commercial recommendations.
* Prioritising experimentation activity based on business impact, traffic levels, and lead quality.
* Collaborating with Marketing, Technical, and Compliance teams to deliver optimisation initiatives.
* Presenting findings, forecasts, and recommendations to senior stakeholders.
* Supporting the development of CRO processes, frameworks, and future team growth.
**Your Skills & Experience**
* Strong commercial experience in Conversion Rate Optimisation within high-traffic digital environments.
* Hands-on experience building and deploying A/B tests using HTML, CSS, and JavaScript.
* Solid understanding of experimentation methodology, statistical significance, and test analysis.
* Experience using experimentation platforms such as Convert.com or similar tools.
* Knowledge of behavioural analytics platforms including tools such as Mouseflow, Clarity, FullStory, or equivalent.
* Strong understanding of user experience principles and customer journey optimisation.
* Commercial mindset with the ability to balance conversion growth, lead quality, and profitability.
* Excellent stakeholder management and communication skills.
* Experience working within fast-paced digital marketing or performance marketing environments.
**What They Offer**
* Clear progression opportunities
* Collaborative and supportive working environment
* Additional employee perks and incentives
**How to Apply**
If you are an experienced CRO professional looking to lead experimentation at scale and make a meaningful commercial impact, apply today to learn more about this opportunity.