Technical Product Manager (AdTech Platform)

• Own and drive the product roadmap for assigned AdTech platform domains • Identify product opportunities and define new platform capabilities aligned with business goals and market trends • Translate business and operational needs into clear functional and technical requirements • Create and maintain product requirements documentation, user stories, acceptance criteria, and prioritization plans • Collaborate closely with engineering and architecture teams to design scalable and maintainable platform solutions • Lead product discovery activities, feature definition, and prioritization processes • Coordinate cross-functional initiatives across engineering, data, architecture, delivery, and business teams • Define, monitor, and analyze product KPIs and success metrics • Evaluate platform performance and identify opportunities for optimization, scalability, and growth • Communicate product vision, priorities, and delivery outcomes to stakeholders • Stay informed about AdTech trends, emerging technologies, and platform innovations • 4+ years of experience as a Product Manager, Technical Product Manager, Product Owner, or Product Lead • Strong technical background with the ability to discuss architecture, APIs, integrations, data flows, scalability, and platform design with engineering teams • Proven experience working with software development teams on complex technical products • Hands-on experience creating product requirements, user stories, and acceptance criteria • Strong analytical thinking and problem-solving skills • Ability to independently drive initiatives from discovery through delivery • Experience defining, tracking, and interpreting product KPIs • Strong ownership mindset and accountability for product outcomes • Excellent communication and stakeholder management skills • Mandatory hands-on experience within the AdTech ecosystem • Strong understanding of digital advertising workflows and AdTech business models • Experience working with advertising products, campaign management, audience targeting, optimization, or measurement solutions • Ability to identify industry trends and translate them into product opportunities • Upper-Intermediate or higher English level WILL BE A PLUS• Experience working with large-scale data-intensive platforms • Understanding of platform architecture and distributed systems • Experience with analytics, reporting, or measurement products • Background in API-driven product ecosystems • Familiarity with agile product development methodologies • Experience coordinating multiple product streams or platform teams PERSONAL PROFILE• Strong ownership and proactive mindset • Ability to balance business priorities with technical constraints • Excellent collaboration and communication skills • Strategic and analytical thinking • Ability to work effectively in cross-functional and distributed teams • Comfortable operating in a fast-paced product environment Join Sigma Software and help shape scalable AdTech platform products used in complex digital advertising ecosystems.