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Flapen is an Amazon growth company. We launch and scale brands end to end — product research, positioning, creative, listings, and ads — for sellers who want to compete with operators far larger than they are. Every launch starts with our own research platform: proprietary market data that decides which niches are worth entering before a dollar goes into inventory.
Most Amazon brands lose on the shelf before anyone reads a word of their listing. Our work is to make sure that doesn't happen: sharper positioning, main images that earn the click, listings that convert the traffic they get.
* 300+ Amazon product launches run end to end
* Founded by an operator with 8+ years building and scaling Amazon brands
* AI-first: every team member works with Claude, connected to our tools and our own Amazon platform
ROLE
We're hiring an Amazon Brand Manager to run brands for our clients. Not advise on them, not consult on them — run them. You own P&L, strategy and execution end to end for the brands you're assigned, from a first launch with zero reviews to a mature catalog defending its position. This is for someone who has already carried a brand's numbers on Amazon, not someone who wants to learn on ours. Your performance is measured on real numbers: TACOS, conversion rate, return rate, margin, and revenue growth. Not activity. Results.
AI is your analyst. The search-term review, the P&L, the review themes and the reorder forecast that used to take a day take minutes here, so your time goes into decisions and client results.
RESPONSIBILITIES
* Own listings, strategy and marketplace performance for the brands you're assigned.
* Monitor and optimize KPIs including TACOS, profit margin, conversion rate, and sales velocity.
* Use AI every day for the analysis: search terms and negatives, P&L and margin leaks, review complaint themes, 90-day reorder forecasts, supplier shortlists.
* Coordinate across Creative, PPC, Sourcing, and Ops to hit brand targets.
* Lead new product launches from idea to live listing: timeline, deliverables and go-live date.
* Flag risks and growth opportunities early — a stock-out, a margin leak, an unused traffic channel — with a recommendation attached.
* Lead client communication via Slack and Zoom, with a business review every two weeks.
* Run every brand from the Flapen platform: roadmap, dated tasks and weekly reports, so nothing falls behind.
REQUIREMENTS
* You have managed full-funnel Amazon brand performance at an agency, brand-side, or aggregator.
* You have worked across product launches, PPC strategy, and margin improvement.
* You understand Amazon metrics: TACOS, ACoS, CVR, forecasting, and the 5 traffic channels (organic, advertisement, promotion, influencer, off-channel).
* You already use AI tools such as Claude or ChatGPT in your Amazon work, and can show us a workflow you built with them.
* You communicate clearly and take initiative. No hand-holding required.
* You are comfortable with async, remote teamwork and can manage your own schedule.
* You are reliable, organized, and perform in high-ownership roles.
* You are fluent in English and client-facing ready.
Bonus Points
* Experience managing private-label brands across multiple categories.
* Exposure to creative or sourcing processes.
* You have automated part of your work with AI agents, browser automation or reusable prompts.
HOW WE WORK
* AI-first. You get a Claude seat on desktop, in Chrome and on your phone, connected to Slack, Gmail, Google Calendar and Google Drive.
* Claude works in the browser with you: Seller Central, Amazon Ads, Creator Connections and Alibaba.
* One platform for the work: brand roadmaps, tasks, reports and our proprietary Amazon research data live in the Flapen app, with Flapen AI built in.
LOCATION & HOURS
* Remote.
* Async by default. 40-hour week across five 8-hour days.
* We track hours. That log is how your pay is calculated.
* Your rate, your scope and your promotion are decided on outcomes — what you shipped, what it moved in TACOS and margin, and what that movement was worth in revenue to the brand.
WHAT WE OFFER
* Competitive pay, performance bonuses, and career growth opportunities.
* Fully remote, permanently. No return-to-office plans, because there is no office to return to.
* Ownership of your projects with zero micromanagement. You are briefed on the outcome, not the steps.
* A fixed annual paid time off allowance.
* Your own Claude seat, plus budget for tools, courses and AI subscriptions you can make a case for.