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该职位来源于猎聘 Responsibility
* Lead and manage key fashion client engagements as the main point of contact. Understand client needs with quick reaction to tackle the painpoint in daily work.
* Build and leverage a strong network of fashion media, influencers, stylists, celebrities, and content creators to support client brand buzz.
* Plan and oversee large-scale product seeding initiatives—developing tailored seeding strategies per product, selecting appropriate recipients, and maximizing exposure.
* Manage end-to-end project execution from planning to final reporting, ensuring timelines, quality, and budgets are met.
* Explore the potential community that is aligned with brand target audience and DNA, grow and maintain the relationship with community leaders and explore any valuable opportunity for further collaboration.
* Conduct strong research and demonstrate strong POV on fashion trends and fashion industry.
* Track budgets and ensure deliverables align with financial plans and client expectations.
* Foster collaboration across account teams and agency departments. QUALIFICATIONS
Minimum/Preferred Requirements:
* Bachelor’s degree in communications, Journalism, Marketing, English or related field is preferred, or the equivalent knowledge and/or experience.
* 2-3 years of experience in media management and public relations communications, or integrated communications, preferably in an agency setting and/or within an applicable industry.
* Exceptional experience running traditional public relations campaigns with strong brand storytelling angles and delivered proven results that match the business need.
* Established network within fashion media, influencers, stylists, and celebrity teams.
* Passion for fashion and deep understanding of trends, designers, and cultural movements.
* Adaptable, proactive, and able to thrive in a fast-paced environment.
* Fluent in English with ability to communicate effectively in a global context.