Digital Marketing Coordinator (VA)

Digital Marketing Coordinator Digital Marketing • Develop clients’ brand identity, messaging, and content strategy • Create, schedule, and publish engaging social media content and other digital marketing assets across multiple platforms • Manage social media content calendars and ensure timely content delivery • Monitor social media accounts and respond to comments or messages when needed • Plan and execute email and SMS marketing campaigns, including content creation, scheduling, and performance reporting • Support website content updates, landing pages, and other digital marketing initiatives as assigned • Conduct market, competitor, and industry research to identify trends, content opportunities, and marketing recommendations • Utilize AI tools to improve productivity, content creation, research, and overall work efficiency • Continuously learn and adapt to emerging digital marketing trends, AI technologies, new tools, and industry best practices Project Coordination • Coordinate with internal teams and clients to ensure tasks are completed on schedule • Monitor project progress and follow up with team members on pending deliverables • Prioritize tasks and organize project timelines • Prepare progress reports and status updates based on client requirements • Identify workflow bottlenecks and recommend process improvements • Document workflows, systems, and standard operating procedures (SOPs) for internal use Administrative & Client Support • Respond to emails and phone calls when required • Organize calendars, schedule meetings, and coordinate appointments • Prepare presentations, reports, spreadsheets, and other business documents • Maintain organized digital files, records, and client documentation • Perform other administrative, operational, and client support tasks as assigned based on business needs Qualifications • At least 1 year of experience as a Virtual Assistant, with a specialization in digital marketing and/or social media content creation • Previous experience as an Executive Assistant or Secretary is required • Excellent written and verbal English communication skills • Highly organized with excellent time management and multitasking skills • Ability to manage multiple projects and meet deadlines in a fast-paced environment • Keen attention to detail with a high level of accuracy • Self-motivated, proactive, and capable of working independently with minimal supervision • Adaptable to changing priorities, responsibilities, and business needs • Collaborative team player with a positive attitude and willingness to learn • Critical-thinking and problem-solving skills • Advanced computer skills with the ability to quickly learn new software and technologies • Strong understanding of social media platforms, digital marketing, and content management • Proficient in using AI tools (ChatGPT, Claude, Gemini, Sora, Midjourney, or similar platforms) to improve productivity and content creation • Familiarity with email marketing, SMS marketing, CRM systems, and project management tools is an advantage • Knowledgeable in Google Workspace (Docs, Sheets, Slides, Drive, Calendar) and/or Microsoft Office • Familiarity with cloud-based collaboration and communication tools (e.